{"id":124,"date":"2009-03-13T10:03:38","date_gmt":"2009-03-13T10:03:38","guid":{"rendered":"http:\/\/cinelog.org\/cinelog\/?p=124"},"modified":"2009-03-13T10:16:43","modified_gmt":"2009-03-13T10:16:43","slug":"mr-show-business-ed-yost","status":"publish","type":"post","link":"https:\/\/cinelog.org\/cinelog\/2009\/03\/13\/mr-show-business-ed-yost\/","title":{"rendered":"Mr. Show Business: Ed Yost"},"content":{"rendered":"<div><span style=\"color: #ffffff;\">.<\/span><\/div>\n<div>Mention the name &#8220;Yost&#8221;, in Orange County, and most will either reference the recently reopened <a href=\"http:\/\/occinema.com\/2007\/08\/31\/yost\/\" target=\"_blank\">Yost Theatre <\/a>or the venue&#8217;s many years as a Spanish language cinema. Sadly, few know of the theatre&#8217;s namesake or his former role as Orange County&#8217;s &#8220;Mr. Show Business&#8221;.<\/div>\n<div><span style=\"color: #ffffff;\">.<\/span><\/div>\n<div style=\"text-align: center;\"><a href=\"http:\/\/cinelog.org\/cinelog\/wp-content\/uploads\/2009\/03\/cineyost.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-125\" style=\"border: black 2px solid;\" title=\"Cine Yost\" src=\"http:\/\/cinelog.org\/cinelog\/wp-content\/uploads\/2009\/03\/cineyost-300x128.jpg\" alt=\"\" width=\"300\" height=\"128\" srcset=\"https:\/\/cinelog.org\/cinelog\/wp-content\/uploads\/2009\/03\/cineyost-300x128.jpg 300w, https:\/\/cinelog.org\/cinelog\/wp-content\/uploads\/2009\/03\/cineyost-150x64.jpg 150w, https:\/\/cinelog.org\/cinelog\/wp-content\/uploads\/2009\/03\/cineyost.jpg 600w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/div>\n<div>\u00a0<\/div>\n<div>Born in Pennsylvania, circa 1875, Edward D. Yost\u00a0entered &#8220;show business&#8221; as a mid life career change. Having\u00a0spent his formative years in Kansas, operating\u00a0a lucrative flour milling and cement business, Yost sold off the family&#8217;s interests and set off for California, shortly after his fortieth birthday. Arriving in\u00a0the Santa Ana area, around 1917, Mr. Yost purchased\u00a0Orange&#8217;s Colonial House Theater and launched\u00a0a career that\u00a0quickly saw him become the county&#8217;s premiere showman.<\/div>\n<div>\u00a0<\/div>\n<div>Overseeing a period that saw\u00a0live vaudeville and silent films\u00a0evolve in to the modern Hollywood film industry and &#8220;talkies&#8221;, Yost was a central figure in the Orange County entertainment scene throughout the 1920&#8217;s. Having added\u00a0Santa Ana&#8217;s\u00a0Clunes\u00a0(remodeled and renamed the Yost), <a href=\"http:\/\/occinema.com\/2007\/08\/31\/temple-theatre\/#more-182\" target=\"_blank\">Temple<\/a>, and <a href=\"http:\/\/occinema.com\/2007\/08\/31\/west-end\/#more-186\" target=\"_blank\">West End <\/a>theatres, to his portfolio,\u00a0Mr. Yost had effectively cornered the county vaudeville\u00a0scene and\u00a0become the area&#8217;s first true\u00a0cinema mogul. His namesake Yost Theatre was recognized as the vaudeville capital of Orange County, drawing top acts from the Pantages and Orpheum circuits, throughout the decade. The <a href=\"http:\/\/occinema.com\/2007\/08\/31\/broadway\/#more-176\" target=\"_blank\">Broadway Theatre<\/a>, which he opened in\u00a01926, premiered Cecil B. Demille&#8217;s &#8220;King of Kings&#8221; and\u00a0later introduced the county to\u00a0&#8220;talkies&#8221;, screening the first motion picture with sound, &#8220;The Jazz Singer&#8221;. Yet, by the close of the decade he had come to dominate so, Mr. Yost decided to make\u00a0one more\u00a0career change.<\/div>\n<div><span style=\"color: #ffffff;\">.<\/span><\/div>\n<div style=\"text-align: center;\"><a href=\"http:\/\/cinelog.org\/cinelog\/wp-content\/uploads\/2009\/03\/edyost.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-126\" style=\"border: black 2px solid;\" title=\"Ed Yost Age 93\" src=\"http:\/\/cinelog.org\/cinelog\/wp-content\/uploads\/2009\/03\/edyost-210x300.jpg\" alt=\"\" width=\"210\" height=\"300\" srcset=\"https:\/\/cinelog.org\/cinelog\/wp-content\/uploads\/2009\/03\/edyost-210x300.jpg 210w, https:\/\/cinelog.org\/cinelog\/wp-content\/uploads\/2009\/03\/edyost-105x150.jpg 105w, https:\/\/cinelog.org\/cinelog\/wp-content\/uploads\/2009\/03\/edyost.jpg 300w\" sizes=\"auto, (max-width: 210px) 100vw, 210px\" \/><\/a><\/div>\n<div>\u00a0<\/div>\n<div>Motivated by\u00a0the decline of vaudeville and changing landscape of motion picture exhibition, Ed Yost\u00a0sold off his local theatre\u00a0empire and purchased a collection of apartment complexes in 1929. Far removed from his high profile days, as Orange County&#8217;s &#8220;Mr. Show Business&#8221;, Yost quietly managed\u00a0these real estate holdings\u00a0for another thirty five years;\u00a0reluctantly retiring,\u00a0around the age of 90, due to failing eyesight.<\/div>\n<div><span style=\"color: #ffffff;\">.<\/span><\/div>\n<div style=\"text-align: center;\"><a href=\"http:\/\/cinelog.org\/cinelog\/wp-content\/uploads\/2009\/03\/yosttheatre.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-127\" style=\"border: black 2px solid;\" title=\"Yost Theatre Marquee Present Day\" src=\"http:\/\/cinelog.org\/cinelog\/wp-content\/uploads\/2009\/03\/yosttheatre-300x199.jpg\" alt=\"\" width=\"300\" height=\"199\" srcset=\"https:\/\/cinelog.org\/cinelog\/wp-content\/uploads\/2009\/03\/yosttheatre-300x199.jpg 300w, https:\/\/cinelog.org\/cinelog\/wp-content\/uploads\/2009\/03\/yosttheatre-150x99.jpg 150w, https:\/\/cinelog.org\/cinelog\/wp-content\/uploads\/2009\/03\/yosttheatre.jpg 500w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/div>\n<div>\u00a0<\/div>\n<div>While Ed Yost&#8217;s achievements as a vaudeville and movie theatre operator have\u00a0faded in to obscurity over the decades, his legacy\u00a0remains intact. Today, one still finds\u00a0&#8220;Yost&#8221; up in lights, welcoming Orange County theatre goers to the venue that bares his name.\u00a0<\/div>\n","protected":false},"excerpt":{"rendered":"<p>. Mention the name &#8220;Yost&#8221;, in Orange County, and most will either reference the recently reopened Yost Theatre or the venue&#8217;s many years as a Spanish language cinema. Sadly, few know of the theatre&#8217;s namesake or his former role as Orange County&#8217;s &#8220;Mr. Show Business&#8221;. . \u00a0 Born in Pennsylvania, circa 1875, Edward D. Yost\u00a0entered [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-124","post","type-post","status-publish","format-standard","hentry","category-history"],"_links":{"self":[{"href":"https:\/\/cinelog.org\/cinelog\/wp-json\/wp\/v2\/posts\/124","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cinelog.org\/cinelog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cinelog.org\/cinelog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cinelog.org\/cinelog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cinelog.org\/cinelog\/wp-json\/wp\/v2\/comments?post=124"}],"version-history":[{"count":5,"href":"https:\/\/cinelog.org\/cinelog\/wp-json\/wp\/v2\/posts\/124\/revisions"}],"predecessor-version":[{"id":129,"href":"https:\/\/cinelog.org\/cinelog\/wp-json\/wp\/v2\/posts\/124\/revisions\/129"}],"wp:attachment":[{"href":"https:\/\/cinelog.org\/cinelog\/wp-json\/wp\/v2\/media?parent=124"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cinelog.org\/cinelog\/wp-json\/wp\/v2\/categories?post=124"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cinelog.org\/cinelog\/wp-json\/wp\/v2\/tags?post=124"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}